Welcome to Course 9: Loyalty Programs
It’s not just airlines that have loyalty programs. Hotels, supermarkets and car rental companies also offer benefits to loyal (and in some cases, disloyal) customers.
Hotel loyalty programs reward frequent stayers with room upgrades, lounge access, complimentary breakfast, free nights and all sorts of other benefits. There are also many points to be gained by maximising Flybuys or Woolworths Rewards points.
Both Qantas and Virgin Australia also run loyalty programs for small-to-medium businesses. As well as bonus points and discounted flights, one of these programs offers an easy fast-track to Gold frequent flyer status.
This course takes explains how to maximise the value in hotel, supermarket, small business and car hire loyalty programs in Australia.
|Module 1||Hotel Loyalty Programs|
|Unit 1||Introduction to Hotel Loyalty Programs - Preview|
|Unit 2||Overview of Hotel Loyalty Programs|
|Module 2||Supermarket Loyalty Programs|
|Unit 1||Flybuys & Everyday Rewards|
|Unit 2||Targeted Bonus Offers|
|Module 3||Loyalty Programs for Business|
|Unit 1||Qantas Business Rewards|
|Unit 2||Virgin Australia Accelerate|
|Module 4||Car Hire Loyalty|
|Unit 1||Car Hire Loyalty Programs|
|Module 5||End of Course 9 Quiz|
|Unit 1||Course 9 Quiz|